CNBC Announces Lineup for “Small Business Playbook: Opportunity Amidst Uncertainty” on August 3rd

July 25, 2022


Macklemore and Bethenny Frankel to Headline Virtual Event Offering Insights to Help Small Business Owners Emerge Stronger for a Better Tomorrow

ENGLEWOOD CLIFFS, N.J., July 25, 2022 – CNBC, First in Business Worldwide, today announced the lineup for Small Business Playbook: Opportunity Amidst Uncertainty, which will take place online on Wednesday, August 3rd at 1pm ET.

As inflation continues to reach record highs and the possibility of recession looming, it is more important than ever for entrepreneurs to think strategically and bolster all facets of their business to withstand today’s turbulence and emerge stronger for a better tomorrow. The CNBC Small Business Playbook virtual summit will offer insight and advice from tops experts on how businesses can hedge against inflation, supply chain disruptions, labor challenges, and more.​

CNBC Small Business Playbook speakers include:

·    Melissa Bradley, Founder and General Partner, 1863 Ventures

·    Ricardo Casas, Assistant District Director, SCORE Association

·    Bethenny Frankel, Entrepreneur, Author and Co-Host of CNBC’s “Money Court”

·    Macklemore, Rapper and Entrepreneur

·    Jill Martin, Lifestyle and Commerce Contributor, TODAY Show

·    Jeffrey Robinson, Provost and Executive Vice-Chancellor, Rutgers Business School

·    Nada Sanders, Professor of Supply Chain Management, Northeastern University

·    Holly Wade, Executive Director of Research, National Federation of Independent Business

CNBC Small Business Playbook will host discussions around topics such as navigating supply chain challenges, overcoming adversity, what’s ahead for the economy and how to bounce back from setbacks.

Content from the conference will be made available throughout CNBC’s Business Day programming and on CNBC Digital as well as a variety of social media platforms. To join the conversation, use #CNBCSmallBiz.

Astound Business Solutions, Capital Group and Staples, Inc. are the sponsors of CNBC Small Business Playbook.

To learn more about the event and register to attend, please visit: cnbcevents.com/small-business-playbook/.

For more information about CNBC Events, attending, speaking or sponsoring, go to: cnbcevents.com.

About CNBC:

CNBC is the recognized world leader in business news, providing real-time financial market coverage, business content and general news consumed by more than 544 million people per month across all platforms. The network’s 15 live hours a day of news programming in North America (weekdays from 5:00 a.m. – 8:00 p.m. ET) is produced at CNBC’s global headquarters in Englewood Cliffs, N.J., and includes reports from CNBC News bureaus worldwide. CNBC at night features a mix of new reality programming, CNBC’s highly successful series produced exclusively for CNBC and a number of distinctive in-house documentaries.

CNBC also offers content through its vast portfolio of digital products such as: CNBC.com, which provides financial market news and information to CNBC’s investor audience; CNBC Make It, a digital destination focused on making you smarter about how you earn, save and spend your money; CNBC PRO, a premium service that provides in-depth access to Wall Street; a suite of CNBC mobile apps for iOS and Android devices; Amazon Alexa, Google Assistant and Apple Siri voice interfaces; and streaming services including Apple TV, Roku, Amazon Fire TV, Android TV and Samsung Smart TVs. To learn more, visit https://www.cnbc.com/digital-products/.

Members of the media can receive more information about CNBC and its programming on the NBCUniversal Media Village Web site at http://www.nbcumv.com/programming/cnbc. For more information about NBCUniversal, please visit http://www.NBCUniversal.com.


RELATED ARTICLES

READ ARTICLE

IBM’s Artificial Intelligence Strategy Is Fantastic, But AI Also Cut 30% Of Its HR Workforce

April 6, 2019

Rometty recently spoke at a CNBC event titled “@WORK TALENT + HR: Building the workforce of the future.” It’s her comments that got me thinking about the impact that artificial intelligence is going to have on an organization’s HR strategy and employee population.

READ ARTICLE
READ ARTICLE

The new way your boss can tell if you’re about to quit your job

April 11, 2019

In a recent CNBC interview, chief executive Ginni Rometty said that thanks to AI, the tech and consulting giant can predict with 95 percent accuracy the employees who are likely to leave in the next six months.

READ ARTICLE
READ ARTICLE

HR’s newest mission: Building a culture of trust

April 3, 2019

Trust is a critical component to creating a happy and effective workplace, Andrew Ross Sorkin, co-anchor of CNBC’s “Squawk Box,” said Tuesday at CNBC’s @Work Talent and HR event in New York City.

READ ARTICLE